I ask my family for their wish lists at Christmas time, Birthdays, Anniversaries and for the year ahead.  Sometimes i can make a wish for the year ahead happen, sometimes not.

I’m starting my online wish list for 2009, today is the first on that list.

This wish relates to the time over Christmas when my computer was turned off.

When I got around to checking on my email inbox, there were nearly 3000 emails waiting for me and my first wish is the result.

2009 Wish #1

There is one thing I would like to see happen in 2009 and that is…..

When you are on someone’s list and you take up an offer from them that you need to sign up for, you then go on that particular list.  You are now on two of their lists.  If another offer comes along that interests you, you sign up and now you are on a third list and so it goes on.

I have not taken up offers simply because I just don’t want to go on another of that person’s lists and get yet another email.

Three lists equals three emails, etc. etc. etc………..

Hey! with all the technology today, would it be possible when an offer is going out to all their lists, that they have a mega list, so their subscribers only get the ONE email not three!!!  And……..

The testing of headlines/subject lines…………

There are times when they send two or three different subject lines, same email content and this can happen every day with different messges each day……..big turnoff, good reason to hit the link at the bottom of the message.

The ‘ooops’ emails too get a trifle boring, I know everyone makes mistakes and no one is perfect but… when you can almost predict 100% who will send you the ‘ooops’ emails and when, well, come on fellas!

With Twitter have such an impact during the latter part of 2008, in 2009 there could be less emailing.

Maybe there could be a return of the ‘real’ newsletter, not daily maybe bi-weekly, weekly, fortnightly.

At the moment, when you sign up for a newsletter, with a few exceptions, it is just an excuse to send you offers to buy someone’s stuff or promote a JV, like so many others are doing.

I could go on but I won’t, that’s enough for my #1 wish for 2009.

The short of it….

When you are emailing to all your lists, get yourself set up with a Mega List, will save you time too

Instead of doing the Subject line test with several emails, run a poll, they are very popular at the moment, get your subs to vote, rate etc. 

Don’t do the ‘ooops’ emails unless they are really an ‘ooops’

Give me a real newsletter   (if you don’t know what they are, go find out)

Take advantage of Twitter 

Well that’s #1, I let you know #2 in a couple of days.

Till then, take care

Cheers to you from me

Carmel